Category Ranking History

Calm Category Rankings

Review Breakdown

Calm Review Breakdowns

Ad Intelligence on 3 Networks

Ad network creative preview
Network Facebooknative
Media Type Video
First Seen 118 days ago
Last Seen 10 days ago
Creative Count 468

ASO Keywords

Keyword Rank
calm 1
relaxing sounds 2
calming 3
mediation 4
fall asleep 5



** Best of 2018 Award Winner ** — Apple ** 2017 App of the Year ** — Apple ** Happiest App in the World ** — Center for Humane Technology Calm is the #1 app for Sleep, Meditation and Relaxation. Sleep better, relieve stress, lower anxiety and refocus your attention. Explore an extensive library of guided meditations, Sleep Stories, breathwork, exclusive music and stretching exercises. Invest in your mental health and choose a guided meditation session that fits within your busy schedule. Add Calm to your daily routine and join the millions experiencing the life-changing benefits of practicing mindfulness. Beginners, intermediate and advanced users can all find their home in Calm. Let relaxing music and calming sounds help you meditate, focus and sleep better. Sleep Stories are bedtime stories that are guaranteed to lull you into a deep and restful slumber. Pick from 100+ exclusive Sleep Stories, featuring well-known talent such as Matthew McConaughey, Stephen Fry, Rosé, Jerome Flynn and P!nk. Calm is recommended by top psychologists, therapists and mental health experts. Take a deep breath and find your Calm. CALM FEATURES MEDITATION & MINDFULNESS * Meditate with seasoned experts, regardless of your experience level * Introduce mindfulness into your daily routine and learn to calm your mind * Mindfulness topics include Deep Sleep, Calming Anxiety, Managing Stress, Focus and Concentration, Breaking Habits, Happiness, Self-Esteem and so much more SLEEP STORIES * Sleep soundly listening to bedtime stories for adults and children alike * Wonder - Join Matthew McConaughey on a dreamy story about the mysteries of the universe * Blue Gold - Journey through the sleepy village of Provence with master storyteller Stephen Fry * The Nordland Night Train - Travel up the scenic coast of Norway aboard a remote railway * Happy Little Zzzs - Drift off to the soothing brush strokes of beloved painter Bob Ross RELAXATION & STRESS RELIEF * Learn to relax and lower stress with daily meditation and breathing exercises * Focus on a goal with Dailies - Reduce anxiety with daily 10-minute original programs like the Daily Calm with Tamara Levitt, the Daily Trip with Jeff Warren, or the Daily Jay with Jay Shetty * Shift your thinking and find your calm through inspiring stories with Wisdom * Daily Move: Mindful stretching and movement to relax your body during the day ALSO FEATURING * Daily Streaks & Mindful Minutes: Track and celebrate your progress * 7 and 21 day mindfulness programs for both beginner and advanced users * Music: Exclusive music engineered to help you focus, relax or sleep * Soundscapes to sleep: Ocean waves, Heavy Rain, Camp Fire, Babbling Brook and more Calm saves your meditation and sleep sessions to your Apple Health app. Subscription pricing and terms: Calm offers an auto-renewing monthly subscription at $14.99/month and an auto-renewing yearly subscription at $69.99/year to provide you with unlimited access to the Calm Collection while you maintain an active subscription. Calm also offers a Lifetime subscription for $399.99 which is paid for by a one-off upfront payment with unlimited access to the Calm Collection forever. Payment will be charged to the credit card connected to your iTunes Account when you confirm the initial subscription purchase. Subscriptions automatically renew unless auto-renew is turned off at least 24-hours before the end of the current subscription period. Your account will be charged for renewal within 24-hours prior to the end of the current period, and the cost of the renewal will be identified. You may manage your subscription and auto-renewal may be turned off by going to your Account Settings after the purchase. Any unused portion of a free trial period, if offered, will be forfeited when you purchase a subscription, where applicable. Read more about our terms and conditions here: Terms of service: Privacy policy:


Battery & Notifications Settings & Other
Steel Drums on 2023-08-18
STOP the full-screen-length advertising in the App Store release notes section of each app update - and START providing release notes!! We already have the app and want to know what you actually did to earn your keep! 1) what does this app do that requires it to deplete my battery so fast and so much?! 2) In the app’s profile/ settings gear/ notifications menu, “promotional offers” automatically switches back on after restarting the app a few times. Absolutely unacceptable to not respect my settings! (iPhone 12 Pro, iOS 16.5). and stop asking me to rate the app after every single session I finish - if that persists you’re going to get another one star. 3) Sleep Check-in UX needs work: the tiny dial for setting the time duration is very difficult to control being so small for such granular increments and scrolling left right for a massive number of things to select for “before” and “during sleep” is very frustrating along with the fact that nothing is grouped together such that selection of different elements that are similar is more stress than it’s worth.
I love Kaiser Permanently for giving me Best prescription in my life, 🕉❤️
Norma Jean7 on 2023-08-18
Not long ago I was in and out of KaiserPermanente trying to figure out how I can Handle my feelings, my anger, my victim card, my addiction to many things food , clothes, pills,Etc. My life has drastically changed, my attitude, my feelings, and my frame of mind , my self-love, my judgment, my outlook, my attachment has changed drastically .. KaiserPermanente gave patients during Covid The Calm app for free .❤️ It was the best subscription I have ever been given seriously.🙌 I have soared so high. My life is changed in so many beautiful ways. I use the app daily many times a day . I forward the sayings to friends. I forward things that are Helpful to me to all the people I know . I just wanna thank you so much for giving me an opportunity to look within & blossom on the outside.. Love always Norma Jean🫶🤸🏼‍♂️👏💯👍🏼✌️🦋🌊
InmanSF on 2023-08-18
I did the free subscription whihc forces you to enter CC info. I attempted and thought i had canceled it before i should have been charged. When inrealized i had been charged, i canceled it again… I ended up paying for 2 years of this app, which, i never used because my first experience using it was so frustrating. The guy leads a ‘meditation’ visualization and asks questions; it does not respond intuitively, the guidance is very specific and not useful. Unfortunately I heard about this app on Huberman Lab podcast when the founder (another stanford professor) was a guest. Very frustrating to be tricked out of $180 and got nothing but annoyance from this app.
I am very like Jeff and that’s ok.
D T Stephens on 2023-08-18
I am now 77 years old using meditation for five years and have a wonderful wife, two great children, four grandchildren and now we have thee great grandchildren living close to us. As I was going up I had ADTC and did not what it was bouncing up and down for years. Only when I got married and had my first son and knew that I had to change into a good husband and father. I started meditating after a series of deaths and injuries and meditation helped me. Jeff’s Daily Trip is great, somehow when I am down or had problems his teaching zeros in what is going in me and I turn around and walk straight. Thank you Jeff.
It’s a great app, but about Tamara…
Drakeema on 2023-08-18
Tamara Levitt leads the main daily meditation. I can’t take her anymore. The unnatural cadence of her voice, the hiss on her S sounds… It’s almost like they were going for an ASMR effect with her specifically… If you have misophinia, you’re just gonna hear the sound of her mouth. I’m so glad they have added other people to the lineup of daily meditations. Jay and Jeff are awesome! It’s a great app, but I really wish they would dial down Tamara’s presence. I went from tolerating her to now not being able to listen to her voice.
Seems great but doesn’t keep its promises
Cielkay on 2023-08-18
This was offered by my employer and health plan; a 1-year free subscription, after which I would need to buy it. In less than one month it stopped. I contacted customer service, nice guy tried everything but it Simply Would Not Work. Now more than a year later it’s offered as a benefit again. Again I signed up, and I see it’s only 7-day trial, not the benefit my employer and health plan contracted for. I liked it for the short time it lasted last year, but can’t help feeling cheated and disrespected
Too aggressive in pushing aid content
Lady.Vee on 2023-08-18
The free breathing circle is now hard to find and all you see is paid content you have to pay to unlock. Then they have a trial period that moths into a paid subscription plan when you forget to cancel, thus getting the company your hard earned money just for forgetting like mst people do. There’s a way to balance free content and paid content and be profitable but either this business is un-informed on this method or they chose to go with a more aggressive and grimier business tactic.
I love calm!
Urmomomia on 2023-08-18
Hi so I think you should get calm because you probably need it. Especially if you are weird. My favorite story is Michals Sleepy Farm. So you better download this app or I will come to your sleep farm. I will track you down so please get this app because I don’t want to come to your stinky house. I’m looking at you bob. Get this app! Thanks for reading this! You probably can’t. Cause your 7th grade teacher taught you nothing. Bye sweeties! Sorry I’m kinda just trolling you. Sorry. :(
If you download it and don’t subscribe, prepare for relentless marketing emails
ManyRan on 2023-08-18
I downloaded the app, launched it, saw the subscription info, and closed it. I didn’t create an account or voluntarily provide personal info. Then the emails started. Seriously?? I unsubscribed, but they continued. I know it can sometimes take a while for an unsubscribe to take effect, but I unsubscribed again just in case. The fact that they scraped my email address to pester me about subscribing was enough to make me never want to give this company my business.
Love it. But not losing a paid month of subscription.
Q the Pulse on 2023-08-18
I’ve loved my first year! It was set to expire sometime in October. In September, I accepted an offer for an additional year. That offer began immediately, losing one month of my previous, pre-paid full-price subscription. That was a bummer. My second year with Calm has increasingly become filled with repeat content. I come daily for the Daily Jay. In the last several weeks, it’s mainly repeats.